PRAGMATICS IN SOCIAL MEDIA: AN ANALYSIS OF THE USE OF SLANG

Abstrak

In order to meet their social demands, humans require communication tools. Electronic media, including television, radio, telephones, and cell phones, are utilized to facilitate simpler communication. Information from electronic media is easier to understand and may be accessed more rapidly. Human interaction and communication have been impacted by the evolution of the times. In this instance, the language employed also has an impact. Slang is widely utilized in communication these days. Slang is a colloquial type of language that is used in social groupings to facilitate quicker and simpler communication. The study, entitled "Pragmantics in Social Media: An Analysis of the Use of Slang" investigates the use of slang in several social media networks. The study aims to describe the meaning and function of slang used by social media users and to understand the sociolinguistic factors that influence its use. Through qualitative descriptive analysis, data were collected from various Instagram, Tiktok, facebook, as well as Twitter accounts, focusing on the frequency and context of slang word usage. The findings show that slang is prevalent on social media, serving to create a sense of community and belonging among users, while reflecting cultural and social dynamics. This study provides valuable insights into the evolving nature of language in digital communication and highlights the importance of understanding slang as a linguistic phenomenon in social media interactions.